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Privacy Policy

Last Updated: April 27, 2026

ANCHORAGED™ ("Company", "we", "us", "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, applications, and services (collectively, the "Platform"). Please read this policy carefully. By using the Platform, you consent to the practices described herein.

1. Information We Collect

1.1 Personal Information You Provide

When you register, make purchases, or interact with the Platform, we may collect:

  • Account information: Name, email address, password, role (e.g., agent, leader, client).
  • Profile details: Company name, annual revenue, personality type (optional).
  • Payment information: Processed by our third‑party payment processor (PayFast). We do not store full credit card numbers.
  • User Content: Notes, anchor responses, bookmarks, comments, and uploaded media.
  • Communications: Messages sent to support or through the Platform.

1.2 Automatically Collected Data

When you access the Platform, we automatically collect:

  • Usage data: Pages visited, reading progress, video watch time, anchor completions, clicks, and referral URLs.
  • Device & browser information: IP address, browser type, operating system, and device identifiers.
  • Cookies & similar technologies: See Section 7 below.

1.3 Information from Third Parties

If you register via a sales channel invitation or use linked services (e.g., YouTube for video embedding), we may receive information from those third parties in accordance with your privacy settings with them.

2. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve the Platform (e.g., track reading progress, serve personalised anchor prompts).
  • Process transactions and manage your purchases/subscriptions.
  • Communicate with you about account updates, security alerts, and service notifications.
  • Generate aggregated analytics and reports (e.g., team progress, reading trends).
  • Comply with legal obligations and enforce our Terms of Service.
  • Detect and prevent fraud, abuse, or security incidents.

3. Sharing of Information

We do not sell your personal information. We may share your information in the following circumstances:

  • Within your sales channel: If you are a member of a sales channel (e.g., real‑estate agency), your name and progress metrics may be visible to channel managers and group members for collaboration purposes.
  • Service providers: We use third‑party services (PayFast for payments, SMTP for email, hosting providers) that may process your information on our behalf.
  • Legal compliance: We may disclose information if required by law, court order, or governmental request.
  • Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred.
  • With your consent: We may share information for other purposes with your explicit consent.

4. Data Retention

We retain your account information for as long as your account is active. Anchor responses, reading history, and notes are retained to provide continuity of service and analytics. If you delete your account, we will remove or anonymise most personal data within 30 days, except where retention is required for legal, tax, or fraud prevention purposes.

5. Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access & portability: Request a copy of your personal data.
  • Correction: Update inaccurate or incomplete information via your profile settings.
  • Deletion: Request deletion of your account and associated data (see account settings).
  • Opt‑out of marketing: Unsubscribe from promotional emails using the link in the email.
  • Object to processing: For certain uses (e.g., direct marketing).

To exercise these rights, contact us at support@anchoraged.online. We may verify your identity before processing your request.

6. Third‑Party Links & Services

The Platform may contain links to external websites (e.g., YouTube videos, property listings) or use third‑party services (e.g., PayFast, YouTube API). We are not responsible for the privacy practices of those third parties. We recommend reviewing their policies.

7. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your experience, remember preferences, and analyse usage. Types of cookies we use:

  • Essential cookies: Required for authentication, security, and core functionality.
  • Preference cookies: Remember your settings (e.g., TOC collapsed state, favorite channels).
  • Analytics cookies: Help us understand how users interact with the Platform (e.g., reading sessions, anchor tracking).

You may disable cookies through your browser settings, but some features may not function properly.

8. Data Security

We implement technical and organisational measures to protect your information, including encryption (SSL/TLS), access controls, and regular security reviews. However, no transmission over the Internet is completely secure. You are responsible for keeping your password confidential.

9. Children’s Privacy

The Platform is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal data, please contact us.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own, including South Africa where our servers are located. We take steps to ensure adequate protection of your data in accordance with this Privacy Policy.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Material changes will be notified via email or a prominent notice on the Platform. The "Last Updated" date at the top indicates when the policy was last revised.

12. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

info@anchoraged.online
ANCHORAGED™, Johannesburg, South Africa


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